Oliver and his team were managing their own enrichment setup with scripts and multiple tools — but it was messy, time-consuming, and hard to scale.

They needed a single, reliable solution to enrich data consistently and cost-effectively, so they could focus on building outbound systems, not fixing enrichment workflows.

Before using BetterContact, Oliver ran a DIY enrichment setup using multiple tools and custom scripts. While it worked early on, it was hard to maintain, broke often, and became impossible to scale reliably.

Match rates were inconsistent, the process took too much manual effort, and costs quickly added up — especially with the need to manage multiple tool subscriptions and logins.

Oliver tested multiple enrichment solutions, but BetterContact consistently outperformed them — both in coverage and usability. He appreciated the simplicity of having everything through one API, and the ability to plug it directly into tools like Clay and N8N.

Beyond the product, what stood out most was the support: direct access to the team, influence on the roadmap, and fast responses. For Oliver, it felt less like a vendor — and more like a partner.